Custom software · Owned outright · No subscriptions
Custom software in 48 hours, for businesses that hate software. $5,000 flat. Owned outright.
$5,000 flat price
No subscription. Hosting is about $25 a month, paid straight to the hosting company, not to us.
ClientRiverside Plumbing
Price$5,000 flat
Build time48 hours
Payment$0 until it works
"Where is that job at?" asked forty times a week. Build one board: every job, one line, tapped forward from the ute.
| Item | Included |
|---|---|
| Interview call | 30 minutes |
| Working tool | 48 hours |
| Code and guide | Yours |
The price
Off-the-shelf platforms cost $150 to $500 every month, forever, and they were built for someone else's business. Freehold builds one small tool that kills one daily annoyance, then hands you the code to keep.
Have a go at it now. Answer in plain English and watch your work order write itself on the right. This is the real first step of working with us, not a marketing widget.
Your work order will write itself here while you answer.
In 30 minutes we learn the one job that wastes the most of your week. A one-page work order is written while you talk, and you approve it on the call. No tech words.
Two days later you see your tool working on a screen-share, with your real words on it, before you pay a cent. It is small by design, so it gets finished properly.
You get the code, a one-page guide your least technical employee can follow, and no subscription. Hosting is about $25 a month, paid straight to the hosting company.
Not a platform. Not an app store. One screen your staff open every morning that does the one job. Three real examples, each a different tool for a different business. They work, click around.
The question this kills: "how many sessions does she have left?" Tap a client, tap Use a session. When someone hits their last one, the tool says so, and the rebook happens on the spot.
Replaced: the package spreadsheet, the notebook at the desk, and three "I'll check and call you back" calls a day.
The question this kills: "where is that job at?" Every job is a card. Tap → to move it forward, tap + Var when the client asks for one more thing on site. Watch the unbilled number: that is money the group chat used to lose.
Replaced: the whiteboard, the group text, and the variation that never made the invoice.
The revenue this saves: every patient told "come back in six weeks" who never got the call. Open it with your coffee, work top to bottom, tap the outcome of each call. Ten minutes, done.
Replaced: the "must ring these patients" sticky note, and the revenue that quietly walked out the door.
Three different businesses, three different tools, same price and same two days. Yours gets your words on it: your job stages, your package names, your follow-up rules.
The platforms you have been quoted run $150 to $500 a month, every month, forever, with per-user charges as you hire and price rises every year you cannot refuse, because they hold your data.
A Freehold tool is a one-off $5,000. Hosting it costs about the price of a coffee a week, paid straight to the hosting company. Slide your current software bill across and see when owning beats renting.
| Rentingtypical platform | OwningFreehold | |
|---|---|---|
| Year one | $3,600 | $5,300 |
| Year three | $10,800 | $5,900 |
| Year five | $18,000 | $6,500 |
| When you stop paying | It switches off | It keeps working |
| Your data | Theirs, hostage | Yours, always |
| Built for | Someone else | Your business only |
Owning column includes the $5,000 build plus roughly $25/month hosting paid directly to the host. No money to us after handover unless you ask for changes.
The promise
You do not pay a cent until your tool is working on a screen-share and you are happy with it.
If something is not right in the first 30 days, we fix it. No arguments, no support tickets.
We hand over the files and a one-page guide. Any developer can work on it. You are not married to us.
Hosting is about $25 a month, paid straight to the hosting company. Nothing to us unless you ask for more.
Anything wrong in the first 30 days, we fix free. After that, most owners take the care plan at $99 a month, cancel whenever, or take no plan and call us if they ever need to. The tool is yours either way.
On a hosting account in your name, about $25 a month paid straight to the hosting company. We set it up on the handover call and you hold the password. We never sit between you and your own tool.
It lives in your tool, on your account. Export everything to a spreadsheet any time with one click, we build that button into every tool. Nobody can hold your data hostage, including us.
Small changes are covered by the care plan. Bigger ones get a fixed quote before we touch anything. Because you own the code, any developer you ever hire can work on it.
Custom software used to cost $80,000 because scoping it took months of meetings. Our interview writes the work order in 30 minutes instead, and we build one tool, ruthlessly small, fast. We pass that saving on.
Yes, because we build one tool that kills one annoyance, not your whole business. The work order you approve on the call is the entire scope, and that discipline is exactly why it ships in two days.
From the builder
Custom software was never $80,000 because of the building. It was the scoping.
I have spent years building software for big organisations, and watching small ones get told their problem was worth $80,000 or nothing. That price was about the meetings, the requirements documents, the consultants. The building got cheap, and a good interview makes the scoping cheap too. What is left is two days of honest work and a price a sensible business can pay once and forget.
The interview above is the real thing. Run it, see what it writes, and if the work order looks like your Tuesday, send it through.
Chris O'HalloranFreehold Software · Brisbane, Australia
Book a 30-minute call. Bring the one daily job that wastes the most time. We reply within one business day.